Discover Foods Festival

Posted on November 29, 2022November 29, 2022 by admin

Discover Foods Festival

The Discover Food Festival is an annual festival by the International Rescue Committee. This festival is a way for the IRC to highlight the great work of its kitchen incubator and the immigrant chefs that work there. This event is dedicated to introducing new international foods and flavors to its Salt Lake City patrons. Set at an outdoor venue noted for its urban graffiti decor, the goal of all designs was to build large colorful pieces that would stand out against the already bold backdrop of the event space.

The logo

The logo needed to be versatile in its applications and utilize bold choices in type choices and color. The logo will be used year after year, so it needs to stand the test of time.

The Colors

The icon bar

The icon bar is another visual symbol of the festival’s diversity of food and ethnicity. This year’s icons were maximized to create all backgrounds, layering each oversized piece to create a new background for every banner and need.

The Banners

Naked Magazine

Posted on January 20, 2022July 15, 2022 by admin

Naked Magazine & Clothing

Naked Magazine is a fashion publication that caters to women of all shapes and all sizes. They pride themselves on being as bright and bold as possible. We branded this company with a variety of bold textures and bright graphics to push its edgy message. I designed a logo mark that used provocative but subtle imagery to maximize the aspect of female empowerment. This brand was also extended to a clothing line, for which I designed boxes, bags, stickers, and tags.

The Pages

The logo

The Colors

Custom Patterns

Suffrage100MA

Posted on January 1, 2022July 15, 2022 by admin

Suffrage 100MA

Suffrage100MA was a women’s non-profit dedicated to celebrating the 100-year anniversary of women receiving the right to vote and being committed to educating future generations about the suffrage movement and how it is still applicable today. We built event materials, websites, and merchandise that could spotlight inspiring messages. of Massachusetts’s women who made history. I was able to hire a copywriter and brilliant painter Cherish Springer to create messaging that supported the goals of the organization.

The Paintings | Original artwork by cherish springer

The logo

The Colors

OmniCore

Posted on January 23, 2019July 15, 2022 by admin

omnicore

OmniCore is a central piece of hardware marketed to dentists to help them run all tech equipment through one box by handling security, wi-fi, networking, and more. I designed this brand to be extremely bright and bold, conveying the power and the connectivity of all of the elements inside the box.

The logo

The logos were developed to look very high-end and tech-focused. We also wanted to have an image that was extremely bold to stand out when branded on the side of the box.

Logo Drafts

The Colors

The OmniCore blue color was chosen to stand out when placed one the side of the black box, but also compliment the blue tones of the parent brand, the two shades on the right.

Keys to Your Past

Posted on January 22, 2019January 25, 2019 by admin

Keys to your past

Keys to Your Past is a research-driven genealogy company that focuses on diving deep into family history to answer questions their customers might have.

The logo

The colors

The colors were developed to elicit the look of dark sepia tones, looking to the age and history of documents being researched to build family histories.

logo drafts

Yallwest Young-Adult Book Festival

Posted on January 21, 2019January 25, 2019 by admin

Yallwest book festival

The Yallwest Book Festival is a young adult-themed book festival in Santa Monica, Calif., that hosts 20,000+ teens to celebrate the books they love. I have partnered with the organizers of the festival to make sure the display elements are produced every year.

Room schedules placed outside all rooms to help attendees

Double-sided bookmark. Many elements had a live image on one side, and a line drawing of the image on the opposite side

Transparency room labels. Instead of the traditional powerpoints, the organizers printed room labels on transparencies and used an overhead projector to layer transparencies in a that made it feel very tactile yet animated.

Dentrix G6

Posted on January 20, 2019July 15, 2022 by admin

Dentrix G6

Dentrix G6’s version branding was created to highlight the update of Dentrix brand colors and showcase a focus on the technology of the software.

Fox Exhibits

Posted on January 19, 2019January 25, 2019 by admin

Fox exhibits

Fox Exhibits’ brand is built off of the excitement of this new company. With an ultra-bright color palette and multi-faceted logo, this new design is able to communicate to their customers the ability to create striking, bold tradeshow displays.

The logo

The colors

Logo drafts

My Lai Memorial Exhibit

Posted on January 24, 2017November 29, 2022 by admin

My lai memorial exhibit

The My Lai Memorial Exhibit is a traveling exhibit dedicated to honoring the plight of the Vietnamese people during a massacre in the Vietnam War. Over about six months, I executed all designs on the exhibit, as well as fabricated the 50-panel exhibit, 3-dimensional foam information blocks, several media elements on iPads, and an altar.